Greek retail trade lost momentum in April 2026, with year-over-year sales edging down by 0.1%, reversing the stronger growth seen a month earlier. The latest figures, updated on 30 June 2026, mark a shift from March’s 3.0% annual increase, highlighting renewed pressure on consumer spending.
The data, measured on a year-over-year basis, compare April 2026 retail activity to the same month a year ago, while March’s 3.0% gain reflected the change from March 2025. The move from solid growth in March to a slight contraction in April suggests that the retail sector may be facing headwinds after a period of resilience, potentially signaling a more cautious stance among Greek consumers.
Market participants and policymakers will be watching upcoming monthly readings closely to determine whether April’s dip is a temporary setback or the start of a softer trend in domestic demand, which remains a key pillar for Greece’s broader economic outlook.
