Nowadays, protecting personal data is an integral part of a fair business. This is why violations in this area are severely penalized by regulators. Recently, Facebook (Meta) has agreed to pay $90 million to settle a lawsuit accusing it of tracking users.
Notably, about ten years ago, Facebook was accused of tracking users' internet activity, even after they logged out of the social media website. The tracking process itself was carried out in the following way: US users visited outside websites that used Facebook’s "like" button feature. This action led the company to legal proceedings.
As a result, Facebook-parent Meta has agreed to pay $90 million. The agreement should be submitted by a district judge in San Jose, US. In addition, the company is required to delete improperly collected data. It was once accused of using web-based tools. They allowed users to be tracked when they visited third-party sites that had the social network’s “like” buttons on their pages. Supposedly, the company created user profiles, selling information about them to advertisers.
