Everything ends one day. This statement seemed to be the principle on which Nike based its decision to end its 13-year relationship with Manchester United. The best designers made Manchester United's kit, but now the team’s jerseys will feature a new logo.
When a couple breaks a relationship, they always explain it with something like they were unsuited to each other. Similarly, the official Nike’s statement reads the following “Any partnership with a club or federation has to be mutually beneficial, and the terms that were on offer for a renewed contract did not represent good value for Nike’s shareholders.”
However, according to experts, Manchester United is not to be without a sponsor for a long time. Currently, Adidas and Warrior are competing to become the shirt manufacturer of the greatest club in England.
Interestingly, Manchester United is not qualifying for Champions League for the first time in 19 years. Perhaps this circumstance made one of the world’s leading sportswear retailers give up its contract.
The club’s performance in Premier League was one of the worst. Moreover, Alex Ferguson resigned as manager of Manchester United after 26 years in charge. His successor, coach David Moyes was sacked only 10 months after signing a contract. Currently, Dutch national football team head coach Louis van Gaal is Manchester United's new manager.
Waving goodbye, Nike presented a new kit for the team for the 2014/15 season. In a statement last week, the sportswear giant said: ''Manchester United is a great club with passionate fans. “
