Peloton Interactive, Inc. (PTON) has partnered with Costco (COST) to offer the Peloton Bike+ in 300 of its U.S. warehouses and on Costco.com during the holiday season.
Beginning November 1, Costco members can purchase an exclusive Bike+ package available until February 15, 2025, or while supplies last.
"Costco stands as a highly influential and reputable brand both in the United States and internationally. Costco members consistently seek out top-quality products from trustworthy brands, assured of receiving excellent value," remarked Dion Camp Sanders, Peloton’s Chief Emerging Business Officer. "We are thrilled to embark on this initial seasonal collaboration in the U.S. and hope to further increase the reach of Peloton products in new markets with Costco in the future."
The Peloton Bike+ will be available for self-assembly, priced at $1,999 in-store and $2,199 online (inclusive of delivery), and includes a 48-month extended warranty.
To access content on the Peloton Bike+, users must enroll in the All-Access Membership, priced at $44 per month, which allows multiple household accounts. This membership provides unlimited access to Peloton's extensive content library, featuring 16 different exercise modalities, including cycling, bike bootcamp, strength training, pilates, meditation, and more.
