In a surprising turn of economic events, Latvia's retail sector has staged a significant recovery in October, with retail sales rising by 1.20% from the previous month, according to the latest data released on 28 November 2025. This positive shift marks a noteworthy reversal from September's disappointing performance when retail sales had fallen by 0.70%.
The recent upturn suggests increased consumer confidence and spending, a welcome development for the Latvian economy, which has been striving to bolster domestic demand. Analysts attribute this rebound to several factors, including improved consumer sentiment and potentially successful promotional activities by retailers in anticipation of the holiday season.
This month-over-month improvement is a promising sign that the Latvian retail sector may be gaining momentum as it heads into the year's end. However, stakeholders will be keeping a close watch on future data to assess the sustainability of this upward trend as Latvia continues to navigate global economic uncertainties.