In a surprising turn, Thailand's private consumption saw a decline in November 2025, following a period of growth in the preceding month. The latest data released on December 30, 2025, indicates that private consumption slipped to -0.3%, in contrast to the 1.3% growth observed in October.
This month-over-month comparison reflects a concerning shift in consumer behavior, as the positive momentum observed in October did not carry forward. Stakeholders and economic analysts are likely to scrutinize the factors behind this decline, looking at internal and external pressures affecting consumer spending.
The downturn in November raises questions about the sustainability of economic recovery and highlights the need for policy measures to encourage spending and stabilize growth in the future. As Thailand navigates these economic challenges, the focus may intensify on strategies to bolster consumer confidence and stimulate the domestic market.