FX.co ★ Unnecessary goods: 6 most unsuccessful products of famous brands
Unnecessary goods: 6 most unsuccessful products of famous brands
The most unpopular product from Coca-Cola was the New Coke soda, presented in 1985. The drink was sweeter than the classic "cola", but the style of packaging was almost the same as the design of the original Coca-Cola. When the manufacturer began to receive letters from customers with requests to return the previous soda back on the counters, the New Coke product was withdrawn from sale.
In 2013, Facebook took part in the release of the Facebook Phone smartphone. The brand has created its own interface for gadgets running on Android OS. The first manufacturer of phones that got involved in the experiment was HTC. Expectations of the creators of Facebook Phone did not come true - the buyers did not pay attention to the novelty.
The most unpopular game by the Atari brand was "Alien". The company, which produces Atari 2600 consoles, did not expect that the game based on the Spielberg movie will not enjoy consumer demand.
In 2009 the Peek company decided to use the Twitter popularity by releasing a device that allows users to check the aforementioned social network news feed and write your own notes. Consumers felt the gadget useless due to the fact that with its help you can view only the 20 most recent posts.
Low-fat chips by Lays Cheetos, which appeared on the shelves in 1998, also did not gain popularity. Buyers started complaining about digestive problems, accusing the manufacturer of using a synthetic fat substitute olestra.
One of the most unusual products of the list - transparent Pepsi - also could not stay competitive in the market. The color of the drink was due to the lack of caffeine in it. Fans of the classic version of soda did not appreciate the novelty of the brand.