Estonia’s retail sector posted a strong recovery at the start of 2026, with year-on-year retail sales rising 8.20% in January, according to data updated on 2 March 2026. The figure marks a sharp turnaround from December 2025, when sales fell 0.40% compared with the same month a year earlier.
The statistics are based on a year-over-year comparison, with January 2026 performance measured against January 2025, while the previous figure reflected the change in December 2025 versus December 2024. The swing from a slight annual decline in December to robust growth in January suggests a notable improvement in consumer activity and retail turnover at the beginning of the new year.
