In November 2025, Vietnam recorded an eight-month peak in international arrivals, with numbers rising by 15.6% compared to the previous year, reaching 1.98 million. This growth followed a 22.1% increase observed in October. The surge can be attributed to favorable visa policies, effective promotion campaigns, and large-scale events that have drawn significant international interest.
The influx of visitors from Asia showed a 13.7% uptick, spearheaded by notable increases from China at 27.5%, Japan at 10.2%, and Malaysia at 17.7%. Remarkable growth rates were particularly seen from the Philippines, with a remarkable increase of 108.9%, and India, which saw a 53.3% rise.
Visitor numbers from the Americas rose by 11.9%, primarily fueled by the United States at 13.7% and other nations in the Americas posting a 9.7% increase. European arrivals saw a substantial surge of 65.8%, largely propelled by a 266.7% rise in Russian visitors, who represented almost 27% of the total European travelers. Growth was also evident from the UK, which rose by 16.2%, and France, Germany, and Spain, which experienced rises of 11.9%, 6.0%, and 9.3% respectively.
Australian tourist numbers increased by 17.3%, although arrivals from Africa saw a decline of 2.5%. Month-over-month, there was a 14.2% increase in arrivals, contributing to a year-to-date growth rate of 20.9%.
