On Wednesday, sports company PUMA released preliminary results for 2024, highlighting a currency-adjusted sales increase of 9.8% in the fourth quarter, totaling €2,289 million.
For the entire year, PUMA's sales rose by 4.4%, reaching €8,817 million, aligning with their projected outlook. The company reported an EBIT (Earnings Before Interest and Taxes) for the year at €622 million, consistent with the previous year's figure, also meeting their forecasted expectations. This translated into an EBIT margin of 7.1% for 2024.
However, net income for the year was reported at €282 million, a decrease from the prior year’s €305 million and below forecasts. This decline was primarily due to increased net interest expenses and higher non-controlling interests.
In the fourth quarter specifically, PUMA's EBIT was €109 million, an improvement from last year's €94 million. Net income also experienced a significant rise, reaching €24 million, compared to just €1 million in the same quarter of the previous year.
These financial outcomes are preliminary and have not yet been audited. PUMA is scheduled to officially release its complete financial results for the year 2024, along with its 2025 outlook, on March 12, 2025.
