In June 2025, Vietnam experienced an 8.3% year-on-year increase in retail sales, a deceleration from the 10.2% growth observed in May, and the most modest growth since October of the previous year. This slowdown was evident across all sectors: goods saw a reduced growth of 6.7% compared to 8.0% in May; accommodation and food services grew by 14.1%, down from 19.1%; tourism increased by 23.9%, declining from 35.0%; and other services grew by 11.5%, decreasing from 14.3%. For the first half of the year, retail turnover exhibited a 9.3% rise.