Sweden’s retail sector lost some momentum in February 2026, with year-over-year sales growth easing to 2.4%, down from a revised 4.1% in January 2026. The latest data, updated on 30 March 2026, point to a deceleration in consumer spending after a strong start to the year.
Both figures are based on annual comparisons, measuring each month’s performance against the same month a year earlier. While January’s reading indicated robust demand, February’s softer pace suggests that the surge in consumer activity may be normalizing.
The slowdown in February does not erase the gains seen at the start of 2026, but it may temper expectations for the strength of Sweden’s retail recovery in the coming months as analysts watch for signs of whether this is a brief pause or the beginning of a more sustained cooling in household spending.
